I chose to work on an ISTD set brief for this project. I really liked the sound of both Mark My Words and Food for Thought. Looking back now I had a much stronger idea for food for thought than Mark my Words. If I had done Food for thought I would have done some sort of piece on how chip shops have played an important part in the Northen working class looking at no meat of Fridays for Catholics. Deep fried mars bars the death of a British seaside resort. The role of women in the food industry, ect…
Instead, I Went for Mark My Words which make I focused on the phrase Fake News. I choose this as it had just been announced as word of the year by Collins Dictionary. When splitting it into separate words I found that Fake has an extremely interesting history as no one quite knows where it came from.
What is the brief?
To explore where a word or phrase comes from. Has the meaning changed? The target market is anyone who is interested in Graphic design or linguistics. Outcomes must be text based but can be in any format. I had decided to do an editorial as the topic will involve a large amount of content research as it will explore a number of different aspects, to fully explore where the word came from how the meaning has changed and the history of fake news.
This project has two parts to the research one is gathering content and the other is gathering inspiration.
Throughout this project, I collected a large number of images of an interesting design of different places from editorial to a Lichtenstein Exhibition in the Tate Liverpool. This opened me up to new ideas of what the design can do when it comes to typography. I also found a twitter account that makes Trump’s tweets look that a child’s handwriting so type can say something and be senses of humour.
Out of this small selection of what I looked at I was most inspired by the “Blackout” Spread as I used a lot of the highlighting and bright colours. This was also inspired by a Lichenstien Exbhition I went to in The Tate Liverpool with the colour halftone effects and bright colours.
This stage helped me get my thoughts together and see other possibilities and brings me back to the design a total control that I do not have when doing it on a screen.
I kept the colours simple to fit in with how much I focus a lot on fake news and the colours are those of the print presses. But maybe when I start talking about anything that is to do with a digital format I should have used RGB. Then to make the pages fit together I add a purple as this is the colour that is most connected to fake as this is one of the things that come to mind, but maybe blue would work as nothing is naturally blue.
I decided To use Calmetta this was because I felt like it had a really nice tail on the ‘K’ and as I will be using the word ‘Fake’ a lot this is a positive thing. I then played about with the laying of fake as it creates a difficulty in clarity so that you don’t know what is real and connected to the right bits.
This was the first cover design for the cut out of this image is extremely messy. But I played about more with the layering over eyes of a figure. Then I tried with the layering of the words in different CYMK colours. In the end, I crossed out faces with the title at the bottom. Covering the eyes shows that there is something fake about the words being said. Another word for fake is a lie and the eyes can be an indicator that a person is not telling the truth and coving them can mean that the person is hiding something.
This is a timeline of the history of Fake News. This Page was way too cramped so I bought it on to two pages but when it printed it could be on a page that folds out. I did not realise how hard doing a timeline is and how much accuracy is needed.
I made a number of single pages with Trump’s tweets and ones related and they were quite dull and I could expand on them and make them more expressive and it will break up the pace of the magazine.
I really like what I have done for this but I really don’t think that I have done enough on this project and that I went off topic. I did not spend enough pages on the origin of the word Fake. I think that this is only the start of something and that if I get time I will take it, father.